ΒιΆΉ

ΒιΆΉ was established in March 1999 by ΒιΆΉ, and is an English language Asian news network.

Positioned to β€œUnderstand Asia”, it reports on global developments with Asian perspectives. Based in Singapore, it has correspondents in major Asian cities and key Western ones, including New York, Washington D.C., London and Brussels. ΒιΆΉ brings its audience not only the latest news but also diverse content such as business, lifestyle, human stories, current affairs and documentary programming.

ΒιΆΉ is a transmedia company, where users can get content online, on TV and radio and via smart devices. It is also available on social and messaging services, such as , , , , and .

ΒιΆΉ has been recognised as Channel of the Year by the Association for International Broadcasting (AIB), the global trade association for broadcast journalism.

ΒιΆΉ TV is now viewed in 29 territories across Asia with its satellite footprint stretching across Asia, the Middle East and Australia.

For more information, please visit Β颹’s website at .

ΒιΆΉ is Singapore’s largest content creator and transmedia platform, operating six TV channels, 11 radio stations and multiple digital platforms including ΒιΆΉ, Singapore's most used news app, and meWatch, its digital video platform. Its mission is to engage, entertain and enrich audiences by harnessing the power of creativity.

ΒιΆΉ pioneered the development of Singapore’s broadcasting industry, with radio broadcast in 1936 and television broadcast in 1963. Today, it reaches 99% of Singaporeans in four languages and has a growing Asian audience base through ΒιΆΉ as well as entertainment content that is distributed across markets in the region.

The ΒιΆΉ Partner Network brings ΒιΆΉ together with industry-leading brands like ESPN, Edipresse Media and 99.co to deliver rich content for consumers and effective solutions for advertisers.

ΒιΆΉ is the recipient of industry accolades including New York Festivals, World Media Festivals, PromaxBDA (World and Asia) and Asian Academy Creative Awards.

For more information, please visit .

Β颹’s symbol reads as a single red letter "A" in order to heighten the word "Asia" in its name.

Both the letter-form and the space within it have been reshaped to form a delta, the symbol for change that aims to capture the profound nature of the network's business of capturing change, particularly within Asia.

Lowering the crossbar of the β€œA” to sit at its base creates a unique and distinctive β€œA”. This gives the impression of it rising from the horizon of its base, reflecting in abstraction an emerging Asia.

Red was chosen as the symbol's colour because it is striking and bold. Red is also considered an auspicious colour in many Asian cultures.

Each letter of the channel’s trademark name has been custom-drawn to complete the signature’s exclusive design.

The name ΒιΆΉ is in black. Black is strong, definitive, for-the-record. It is an apt colour for the name of a brand of record.

Understand Asia

What We Believe

Viewers today are overloaded by information. Often, what they need is not just news, but understanding. Not just events of the moment, but issues which affect their lives. Not just headlines, but the bottom line. Not just another perspective from a distance, but insights from the inside.

With correspondents based in major cities throughout the region, ΒιΆΉ covers Asia, for the world.

ΒιΆΉ can be viewed in 29 territories across Asia with a satellite footprint across Asia, the Middle East and Australia.

For distribution opportunities (satellite / cable / IPTV/ OTT etc), please contact us at distribution [at] channelnewsasia.com